Marketing, BA

Two electives chosen from among:

• ART 271 - Digital Design: Adobe Suite
• BUS/SMGT 442 - Sport Marketing  
• BUS 457/MBA 557 - Business Intelligence for Managers and Organizations  
• BUS 463/MBA 573 - Philanthropy Principles and Applied Fundraising Strategies  
• COMM 334 - Public Relations
• COMM 410 - Persuasion
• COMM 425 - Public Relations Crises and Campaigns
• COMM 454 - Advanced Public Relations Writing
• ENG 434 - Professional Writing and Editing
• MATH 303 - Probability and Statistics I

Note:

Students must have a minimum major GPA of 2.25 to graduate with the marketing major. If a student is pursuing marketing as the primary major, an internship is required. If a student is pursuing dual majors within the Department of Business and Technologies that require internships, only one internship would be required to fulfill that requirement in each major.