Four of the following:

• BUS 351 - Marketing Research
• BUS 415 - Consumer Behavior
• BUS/MGMT 327 - Media Marketing  
• BUS/MGMT 329 - Sales and Marketing  
• BUS/MGMT 417 - Marketing Management  
• BUS/MGMT 419 - Sales Management  
• BUS/SMGT 442 - Sport Marketing  
• One of the following two options:

♦ BUS 457/MBA 557 - Business Intelligence for Managers & Organizations  or
♦ One of the following communications courses:
  • COMM 230 - Mass Media and Society  
  • COMM 312 - Communication Theory  
  • COMM 410 - Persuasion