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May 20, 2024
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MBA 641 - Crafting and Executing Strategy (3)
Strategy implementation and execution are key elements of successful business. This course focuses on developing and implementing corporate strategies and creating and maintaining a sustainable competitive advantage. Topics include organizational vision, mission, and core values; external environmental factors and competitive forces that exert pressures on a firm’s strategy; competitive strategy types; strategic positions; international and multi-business model considerations; ethical strategy boundaries; and building corporate social responsibility and environmental sustainability.
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